Fall Winter 07

Donna Karan FW07

~High value

~Generally low chroma

~2 major color combinations

# Combo 1: Black, Dark grey, Charcoal grey

# Combo 2: Black, Dark grey, Charcoal grey

+Dark purple, Navy blue, Teal

~Black can be found in almost every piece as an ornamental color

**The iconic piece- The shimmering yellow one-piece

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-very cool colors are used in fall winter 2007

-can hardly sense any warmth from the collection

-unlike the usual fall winter collections that give a warm feeling

-coherent with the style

-looking very cool, tough & strong

-an iconic shimmering yellow one-piece is shown

-a very sharp color that stands out from the entire dim collection

-as if it is the main focus of the collection

-a new color in Donna Karan's designs
-the popularity of the shimmering yellow may be tested

-to see the market's response towards this new color

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-thus this shimmering piece is shown in the season's advertisement

-besides the shimmering Yellow dress

-the background is dim & black

-the high value surrounding enhances the reflection of the dress

-also shows great contrast

-allowing the dress to become the main focus